Painting, as representative a plasma HDTV over a regular ol 'is very difficult. This is why the campaign of new Panasonic plasma TV, breaking this week, will focus more on the image on the TV and more on what consumers can do with their displays.Panasonic HD has a good guide on this work, his first driving agency Kirshenbaum Bond + Partners, New York, where he fights to protect his position as head of U.S. plasma TV makers.Samsung and others are aggressively attacking the market on Panasonic plasma. Samsung, in collaboration with Sony, has successfully attracting consumers to other technologies like HDTV LCD (liquid crystal display), according to Ross Rubin, director of analysis at NPD Group, Port Washington, NY ", LCD technology is becoming increasingly accessible and larger, "said Rubin. Average prices of 42-inch, kdl 32, plasma and LCD TVs are now $ 2100 and $ 2700, kdl 32, respectively This is down $ 4200. "LCD has some advantages,", kdl 32, said Rubin. "E 'lighter, thinner and there is no problem for burn-in that had a problem with plasma, although it is improving." Panasonic will expand its $ 80 mil euros in 2005, more national media budget to support the efforts of building the brand by the company. Once known for a, kdl 32, range of products, Panasonic is now focusing on growth of some key elements. Plasma is perhaps his greatest attention. Cameras, where Panasonic, kdl 32, ninth in the category, also get a new campaign in the spring "moms, dads and new graduates" window. Panasonic unveils Blu-ray June 22 with the support of marketing efforts to monitor the plasma, "Flip," shows people viewing a 58-inch TV from different angles. A couple looking art on the side of the screen, watching the surfers, kdl 32, head down waterfalls and so VoiceOver forth.A by Christian Slater offers: "Your favorite. Videos. Your photos. And your favorite TV shows high definition, kdl 32, . You Now Showing life on our image better than ever. Panasonic is the change of perspective on television. "The, kdl 32, tag goes on:" Panasonic. Ideas for life ". "How can I convince you of our image is the best? It's the ultimate, kdl 32, dilemma, as, kdl 32, I really do not understand how BMW drives so I have not driven one?" Said Rob Feakin, Executive Creative Director / Vice President for KB + P. "We use a ' analogy to say looking like this picture on your TV is crap. "Fifteen, kdl 32, seconds teaser ads begin this week, leading to full implementation." People are very interested in pangel HDTV flat, "said Gene Kelsey, VP of brand strategy group at Panasonic Consumer Electronics, Secaucus, NJ "content is no longer available. More sets are coming. People are living it. Once you realize that it is something they want. "Panasonic Digital Camera is always with Optical Image Stabilizer will also share the spotlight. The digital camera market presents major challenges for Panasonic," Rubin said NPD: "It, kdl 32, 'a category very difficult to compete with Sony Kodak and Canon high reputation in market share for some time. "Sony, Canon and others are working to develop a technology for image stabilization, kdl 32, similar, kdl 32, to Panasonic. Moreover, the, kdl 32, demand for point-and-shoot digital cameras is leveling off. According to Rubin, "For the next year or two we will see a decline [in sales] for the first time." TV spots breaking this week to tell consumers, kdl 32, that should not be still, to take quality shots, "Who said you must stand still to take a still life?" And "captures the spontaneity,, kdl 32, not the effect of blurring. "About 35% of digital photos were deleted because they are vague, the KB + P.

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